ELEX LIFT – PRIVACY POLICY AND TERMS & CONDITIONS

Effective Date: 16 Feb 2026

Elex Lift, operating under Terzian Lifts Assembling LLC (“Elex Lift,” “we,” “our,” or “us”), is committed to protecting your personal data and ensuring transparency regarding how we collect, use, process, and share your information.

This Privacy Policy explains how we handle personal data in accordance with applicable laws of the United Arab Emirates, including Federal Decree Law No. 45 of 2021 on the Protection of Personal Data.

1. Information We Collect

We may collect and process the following categories of personal data:

1.1 Information You Provide Directly

• Full name

• Phone number

• Email address

• Company name (if applicable)

• Property or project location

• Project specifications and requirements

• Any additional information voluntarily provided

1.2 Automatically Collected Information

When you visit our website, we may automatically collect:

• IP address

• Browser type and device information

• Pages visited and time spent

• Cookies and tracking data

• Interaction with advertisements

2. How We Use Your Information

We use your personal data for the following purposes:

• Providing quotations and technical consultations

• Scheduling site visits, installations, and maintenance

• Customer communication and support

• Processing orders and contracts

• Internal administrative record-keeping

• Improving our website and services

• Sending marketing and promotional communications (with consent)

• Delivering personalized advertisements and remarketing campaigns

We process your data only where we have a lawful basis to do so, including consent, contractual necessity, or legitimate business interest.

3. Marketing & Advertising

With your consent, we may use your information for:

• Service updates

• Maintenance reminders

• Promotional offers

• New product announcements

You may withdraw consent at any time by contacting us or using available unsubscribe options.

4. Advertising Platforms & Third-Party Sharing

To promote our services, we use advertising platforms including:

• Google Ads

• Meta Platforms (including Facebook and Instagram)

We may share limited customer data (such as email address or phone number) with these platforms for the purpose of:

• Customer Match advertising

• Custom Audiences

• Remarketing campaigns

• Conversion tracking

• Measuring advertising effectiveness

This data is securely transmitted and used solely to match users to platform accounts for advertising purposes in accordance with platform policies.

We do not sell or rent personal data to advertisers, data brokers, or unrelated third parties.

5. Cookies & Tracking Technologies

Our website may use cookies, pixels, and similar tracking technologies to:

• Analyze website performance

• Improve user experience

• Deliver relevant advertisements

• Measure campaign effectiveness

These may include tools such as Google Ads tracking pixels and Meta Pixel.

You can control cookie preferences through your browser settings.

6. Data Sharing

We may share your data only with:

• Authorized Elex Lift and Terzian Lifts technicians

• Approved installation or maintenance partners

• Professional advisors (legal, accounting, technical)

• Advertising and analytics platforms (as described above)

• Government or regulatory authorities when legally required

All third parties are required to protect your information.

7. Data Retention

We retain personal data only for as long as necessary to:

• Fulfill contractual obligations

• Meet legal and regulatory requirements

• Maintain business records

• Conduct marketing activities (until consent is withdrawn)

When no longer required, data is securely deleted or anonymized.

8. Data Security

We implement appropriate technical and organizational security measures to protect your data against:

• Unauthorized access

• Loss or misuse

• Disclosure or alteration

Access to personal data is restricted to authorized personnel only.

9. Your Rights

Under applicable UAE law, you may request:

• Access to your personal data

• Correction of inaccurate information

• Deletion of your data (where legally permissible)

• Restriction of processing

• Withdrawal of marketing consent

Requests may be submitted through our official contact channels.

10. International Data Transfers

Some of our service providers and advertising platforms may process data outside the UAE. Where this occurs, we ensure appropriate safeguards are implemented in accordance with applicable laws.

11. Updates to This Policy

We may update this Privacy Policy periodically. The latest version will always be available on our website.

12. Contact Information

For privacy-related inquiries, please contact:

Elex Lifts | Terzian Lifts Assembling LLC
📧 info@elexlift.com | 📧 info@terzianlifts.com
📞 04 294 8335